How user experience (UX) can affect your SEO
User experience (UX) is being touted as one of the most critical factors for effective SEO in 2021. With the average attention span of internet users seemingly shrinking by the…
Why are Chatbots important?
Chatbots are the latest trend in e-commerce. Everyone is talking about them, but as with all trends, many questions remain unanswered: What exactly are chatbots? What types of chatbots are…
Paid Ads or Paid Search: What’s the Difference and Which is Better for Your Business?
Billions of people use search engines and social media to browse, research and buy products and services, paid social media ads and paid search ads can help drive more customers…
What is e-commerce?
E-commerce refers to all online activities involving the buying and selling of products and services. In other words, e-commerce is the process of conducting transactions online. When you go to…
Instagram trends
In 2021, Instagram trends are about authentic content, influencers, visuals, creativity, videos, stories and shopping. For starters, the platform has innovative tools that allow users to create interactive and fresh…
Why is a website the key to selling?
Today we answer the question why is a website the key thing in sales? If you don't have a website nowadays, it is considered that you don't exist. The first…
How to increase sales?
Selling can be challenging because it involves a complex process of human behavior and cognition. Whether you sell digital product online or running a regular business, these principles will work…
Why is Outsourcing Marketing Great for Business?
Wondering why Outsourcing Marketing is great for business? Outsourcing marketing is the practice of contracting the marketing functions of an organization with an external firm. Both strategic and operational functions…
What is Email Marketing?
Wondering what Email Marketing is? Email marketing is a form of marketing in which companies use email to promote their products or services. It is a type of direct marketing,…
What is Outreach Marketing?
Wondering what Outreach Marketing is? Outreach marketing is a strategy that aims to find individuals and organizations that may be interested in your business. It helps increase brand recognition, facilitates…